Sony CEO Howard Stringer has revealed that the company plans to launch a much larger version of its OLED television within the next year.

Sony's 11-inch XEL-1 OLED TV, launched in late 2007 was the first commercially available OLED display and offers superior image quality to LCDs and plasmas including a 1,000,000:1 contrast ratio.

Sony has previously shown a prototype 27-inch OLED screen, but it now seems, according to Stringer, speaking at the D: All Things Digital event in the States, that it will be produced commercially.

"We're looking for applications for the next generation of the plastic version but this will come out in a 27-inch version fairly soon",
Stringer said and revealed "within the next 12 months, we haven't given a date", when pressed on timescale.

Stringer did not reveal pricing for the display, but admitted it would be "expensive". The 11-inch XEL-1 costs $2500.