Philips has announced two new Blu-ray players at IFA in Berlin as it continues to push ahead with the format that has trebled in popularity in the last year.

The new BDP7500 will be housed in a "real" aluminium (we not sure what fake aluminium is) and offer full HD 1080p at 24fps for cinema-like images.

The players will also get DivX Ultra for enhanced playback of DivX media files, DVD video upscaling to 1080p via HDMI for near-HD images, and Dolby TrueHD and DTS-HD MA for HD 7.1 surround sound. BD-Live (Profile 2.0), and USB drive connectivity complete the package.

A rather niche technology also included is subtitle shift allowing you to change the location of the subtitles on screen.

The players themselves will come with touch sensitive controls and for the design conscious three different colours; blue, red and black.

No word on pricing, but expect the devices to hit the UK early next year.