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(Pocket-lint) - The UK government wants streaming services to be regulated in similar fashion to broadcast TV.

Under new proposals, communications regulator Ofcom will run the rule over Netflix, Amazon Prime Video, Disney+ and other services that operate in the country, just as it does the BBC and other traditional broadcasters.

This would mean they would each be examined for bias and accuracy based on UK guidelines if they want to operate in the country.

At present, regulatory control is haphazard. For example, Netflix's European headquarters are in Amsterdam, so it falls under Dutch regulations. BBC iPlayer is currently the only streaming platform that must adhere to the UK's broadcasting code.

Culture secretary Oliver Dowdon announced a review into the services, writing in The Times that competing British streaming services have been operating with "one hand tied behind their backs".

"Technology has transformed broadcasting but the rules protecting viewers and helping our traditional channels compete are from an analogue age," he also said in a statement (via the BBC).

"The time has come to look at how we can unleash the potential of our public service broadcasters while also making sure viewers and listeners consuming content on new formats are served by a fair and well-functioning system."

Additional to the new proposals, the government is looking at privatisation of Channel 4. Currently, it is ad-supported by also public funded.

Writing by Rik Henderson.