BritBox is a new subscription streaming service from the BBC and ITV and is available to try for free for 30 days.
But where does BritBox fit amongst the other online platforms, what does it offer, how much does it cost and why does the name seem familiar? We explain all here.
What is BritBox?
However, its mandate is more specific; it hosts the "biggest collection of British content on any streaming service". In addition, it will commission original shows from British production companies that will be exclusive to the service.
Box sets from the BBC and ITV can be found on BritBox, with a much larger selection of British originated shows available than on any other platform. And, shows and films from Channel 4, Channel 5 and Film4 will be added from 2020.
Why does the name seem familiar?
BritBox is only new to the UK as it has been available in the US and Canada for years.
Also a venture of the BBC and ITV, the North American BritBox was launched in March 2017 and has grown to over 650,000 subscribers.
It is slightly different, however, in that it is simply a portal for British programming, with a smaller selection of archive and recent shows available on demand. There is no original programming on the BritBox US proposition.
Haven't the BBC and ITV done this before?
The BritBox concept was first explored by the BBC and ITV, along with original partner Channel 4, in 2008 under the name Project Kangaroo.
That was to be a subscription-based streaming service for box sets from the three broadcasters but it was turned down by the competition commission at the time as it "would restrict competition in the supply of video on demand (VOD) services in the UK".
The project was eventually killed in 2009 after tweaks to the concept were also rejected.
Instead, the UK video on demand market is now largely dominated by American services.
Is this the end for ITV Hub, BBC iPlayer, All 4 and My5?
As a paid subscription service, BritBox is not pitched as a competitor to the free on demand services from individual broadcasters.
The BBC, ITV, Channel 4 and Channel 5 have no plans to devalue their own free online offerings. Instead, BritBox will only get archive shows that are no longer on those platforms.
For example, BBC iPlayer has recently expanded its own period of availability of shows to one year, so BritBox will get series after the 12-months are up.
It has also been confirmed that, while BritBox is a direct competitor to Netflix and Amazon Prime Video, BBC and ITV shows will continue to be hosted by those services too. They just won't get the amount of programming available on BritBox.
What shows are available on BritBox?
BritBox claims to host the largest amount of British box sets of any streaming service. That currently stands at 283 different titles from the Beeb and ITV. Channel 4 and Channel 5 shows will arrive next year.
Included among those available now are Cracker, Downton Abbey, Broadchurch, Spooks, Only Fools and Horses and many more.
The entirety of Doctor Who, from 1963 to 1989, will be added to the platform from Boxing Day, 26 December 2019.
There are also many classic British movies, including Carry On films, The Ipcress File and Black Narcissus.
New, original programming starts with Lambs of God, starring Ann Dowd (The Handmaid's Tale) and Jessica Barden (The End of the F****** World).
What devices will run BritBox?
BritBox is available to watch through the following devices:
- Mac or PC (via a web browser)
- Apple TV
- Select Samsung smart TVs
- iPod touch
- Android phones and tablets
How much does it cost?
BritBox costs £5.99 per month for HD video across "multiple screens and devices". That's cheaper than most rivals in the UK.
Netflix, for example, costs £8.99 per month in the UK for access to HD content, while Amazon Prime Video is £5.99 per month if you subscribe to the streaming service outside of Amazon Prime yearly membership.
If you are new to BritBox, you can get a 30-day trial period for free before the first payment is due. Find out more on the official website: britbox.co.uk.