Vodafone has revealed that it has signed up more than 100,000 people to its 4G data service in the seven weeks since it started to offer Red 4G plans. The service went live on 29 August in London and that represents more than new 4G customers a day.

Claims elsewhere, including a tweet from The Guardian's Juliette Garside, state that over 400,000 Vodafone customers own smartphones capable of receiving 4G signals, so the network still has a way to go to convince the majority of its applicable users to switch over, but it is a positive start for the carrier. It, like O2, is playing catch-up with EE which launched its 4G service in October last year so has a considerable head start.

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Vodafone has also announced that it has expanded its coverage of London to more than 80 towns and districts around the capital. It will also be launching its Ultrafast 4G service in Liverpool on 17 October and Glasgow on 24 October.

As well as London, Vodafone's Ultrafast 4G is currently available in Birmingham, Coventry, Leicester, Nottingham and Sheffield.