Sony Ericsson has just announced the Z610 clamshell, a stylish 3G phone that sports a sleek mirror finish, and a hidden OLED, 128 x 36 pixel display which can only be seen when in use.

The new phone sports a 2.0 megapixel camera and 3G connectivity and will come in three colours – Luster Black, Rose Pink & Airy Blue.

“The unique design of the Z610 is inspired by nature. We have applied a mirror finish and used a hidden display for the first time to achieve the feel of a calm ocean surface”, says Eiji Shintani, Art Director, Creative Design Centre, Sony Ericsson in true art director speak. “OLED technology has enabled us to build in a display that doesn’t interrupt the seductive, reflective qualities on the front of the phone.”

The phone also comes with a Picture Blog application that will allow the user to share photographs with friends and family, via an online "blogsite", within just a few clicks. According to Sony Ericsson, users will be able to "Simply take a shot with the Z610’s 2.0 Megapixel camera and upload (or blog) the images directly to the site".

Inside and the phone offers a 2-inch, 262k colour TFD, 220 x 176 pixel screen, and offers support for Push Email and RSS feeds.

Triband, Bluetooth, USB2.0 connectivity and a 64MB memory stick Micro make up the rest of the package.

Z610 is available in selected markets from Q3 2006.