Nokia has become the latest manufacturer – after Samsung and Motorola - to run an advert that mocks the iPhone 5, this time having a dig at its lack of colour.

The Nokia Lumia 920 is just around the corner, and while the Finnish manufacturer's hero device packs a tonne of features, including the new Windows Phone 8 operating system, it’s the fact that it comes in a range of colours that should persuade consumers to put down their iPhones.

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The 55-second advert shows a stream of customers all dressed in grey plodding along to a shop where they hand over their hard cash for a device labelled “5”. That’s until one customer cheekily requests something in colour. Cue a change in tempo and various far hipper characters appearing.

When the Nokia Lumia 920 arrives next month – sadly there’s no UK date or carrier announced yet, only that it will be available from AT&T in the US - it will come in a striking yellow, bright red and more run-of-the-mill white, grey and black. The iPhone, in contrast, has only ever been available in white or black with the odd strip of metal.

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Nokia is clearly placing a lot of emphasis on the Lumia 920’s appearance. Whether this in itself is enough to persuade customers to take a punt on the Lumia 920, we’ll have to wait and see.

Thankfully there’s enough going on under the bonnet as well for it not to be dismissed as just a pretty face.

ee.co.uk - PAY MONTHLY PHONES The Samsung Galaxy S10+ is now available on EE who have been awarded the UK’s best network for the fifth year running. RootMetrics tested the four UK networks and EE was faster and more reliable than all of them, with better data performance. Their network has come a long way since they launched in 2012. Back then they had 11 UK cities covered by 4G. Today they cover most of the UK’s land mass, thanks to 19,000 state-of-the-art 4G sites. They’ve got faster, too – from 50Mbps to a maximum speed of 400Mbps. And they’re soon to experience even greater possibilities with the launch of 5G.

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