The unlocked Moto X is now significantly more affordable in the US than when it launched in August.

Initially costing $579 (£350), Motorola's first flagship since becoming a Google-owned company featured a high-end price tag. Consumer response to the Moto X has varied - especially because LG's Nexus 5 sports a 1080p display, access to immediate Android updates, and a price of $349.

The Moto X is considered one of the best Android smartphones available, but it's also not necessarily worth the money when compared to rival handsets. That's probably why Motorola has decided to introduce new pricing for the new year. As of 1 January, the unlocked Moto X now costs $399.99 in the US.

The wooded Moto X is $100 more, at $500. That's just the base configuration, naturally. In addition, if you want to customise a Moto X through Moto Maker, and get a two-year contract with a US carrier while you're at it, pricing remains the same at $100.

READ: Motorola Moto X review

It will be harder to ignore the Moto X in 2014. It now has an attractive price to match its set of attractive options (ie, Android 4.4. KitKat) - and there aren't too many quality Android handsets on the market that can offer the same in terms of features while still costing less than $400.

ee.co.uk - PAY MONTHLY PHONES The Samsung Galaxy S10+ is now available on EE who have been awarded the UK’s best network for the fifth year running. RootMetrics tested the four UK networks and EE was faster and more reliable than all of them, with better data performance. Their network has come a long way since they launched in 2012. Back then they had 11 UK cities covered by 4G. Today they cover most of the UK’s land mass, thanks to 19,000 state-of-the-art 4G sites. They’ve got faster, too – from 50Mbps to a maximum speed of 400Mbps. And they’re soon to experience even greater possibilities with the launch of 5G.

Sections Motorola Phones