The company typically holds an event every October to show off its new hardware and mobile devices, including the latest Pixel phones. Often, the company will roll out other products it spends time showing off its software, artificial intelligence, and machine learning advances.
Here is what Google unveiled, plus how you can still watch the show after the fact.
When was Pixel Fall Launch event?
The Pixel Fall Launch event was held on 19 October 2021 at 10am PDT.
How to watch the Pixel Fall Launch
Although the broadcast is now done and dusted, Google is letting you replay it all via the video feed at the top of this page.
What happened during Pixel Fall Launch?
Google has a dedicated placeholder site for the event, where it breaks down everything it discussed during the event. Pocket-lint also has a quick recap below.
Google Pixel 6 and Pixel 6 Pro
- Google Pixel 6 initial review: Starting fresh
- Google Pixel 6 Pro initial review: A proper flagship phone
Google officially announced the Google Pixel 6 and Pixel 6 Pro, its new flagship-level devices. The company has been offering Pixel devices since 2016. They're often highly praised for their camera performance. Unashamedly flagship, the new models hit a number of spec points to keep up with the latest trends. They were heavily leaked prior to launch, but Google itself still shared a lot of information about them during its Pixel Fall Launch event.
The Pixel 6 will cost from £599 / $599, while the Pixel 6 Pro will cost £849 / $898. Pre-orders are open now. They will be on shelves from 28 October 2021.
Google Pixel Pass
When Google introduced the Pixel 6 and Pixel 6 Pro, it also announced a subscription bundle called Pixel Pass. It's probably the easiest way to finance the latest Pixel phone and get access to an entire suite of premium services and features all for a flat monthly fee.
Google described Pixel Pass as a "new way to own a phone". Starting at $45, you can get the latest Pixel phone with upgrades every two years. Pixel Pass includes other perks, too, such as extra storage, ad-free YouTube, and what Google calls "Preferred Care". It guarantees phone repairs, replacements, and more. The idea is, with Pixel Pass, you can finance your phone via Google Store and get Google services and features all for one monthly price.
Is that it?
Well, no. Google really dove into the chip - Tensor - powering its latest Pixel phones, as well as the Android 12 software running behind the scenes. Pocket-lint has separate guides, below, which delves into each of those updates. But, largely, the Pixel Fall Launch event focused on the Pixel 6 and Pixel 6 Pro.
Pocket-lint's other coverage from the Pixel Fall Launch event:
- Snap and Google team up for lockscreen Snapchat access on Pixel 6
- What's new in the Pixel 6 Pro camera?
- Google Pixel 6 and Pixel 6 Pro colours: Here are all your options
- Free Bose Headphones 700 with Pixel 6 pre-order is an amazing deal