EE introduced a customer service queue-jump for those willing to pay a flat fee of 50p. This has been running for a week and now customer dissatisfaction is beginning to appear.

Some customers, especially those who have been with EE for some time, feel that calls should all be treated equally.

The service has been compared to the queue jumping systems available to people at airports or theme parks.

Callers are greeted with an automated message which offers the chance to jump the queue. By choosing not to spend 50p the users are left to wait with everyone else.

EE says it has set high standards for its customer services. The "small charges" for certain services contribute to the investment in these areas of the business.

On BBC Radio 4's You and Yours a customer, Andrew Griffiths, said: "I thought it was a bad idea for a company to offer to provide what really ought to be a standard level of customer service for a fee. It makes you think that perhaps they might not be trying too hard to answer the non-prioritised calls."

Twitter is alight with customer dissatisfaction at the customer service charges.

This news comes after Ofcom announced EE has the best call service on offer from all UK network providers.

READ: EE voice over data trials could spell the end for Skype and Viber

ee.co.uk - PAY MONTHLY PHONES The Samsung Galaxy S10+ is now available on EE who have been awarded the UK’s best network for the fifth year running. RootMetrics tested the four UK networks and EE was faster and more reliable than all of them, with better data performance. Their network has come a long way since they launched in 2012. Back then they had 11 UK cities covered by 4G. Today they cover most of the UK’s land mass, thanks to 19,000 state-of-the-art 4G sites. They’ve got faster, too – from 50Mbps to a maximum speed of 400Mbps. And they’re soon to experience even greater possibilities with the launch of 5G.

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