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Hasbro's Furby is now a connected toy with LCD screens for eyes By Elyse Betters · 30 June 2016

Although it's 2016, Furby is still a thing.Hasbro's weird, nostalgic fur beast has been resurrected with some new tricks. It's now a connected toy, fo...

Nerf N-Strike Modulus is the Project Ara of blasters By Stuart Miles · 21 January 2015

Nerf fans, good news, Hasbro has created a modular Nerf blaster that you can add new sections and accessories too, a bit like Google's Project Ara sma...

Hasbro okays artists to design and sell 3D printed toy art for fans on Shapeways By Elyse Betters · 21 July 2014

Hasbro has embraced 3D printing. It announced 3D printing marketplace Shapeways is now selling fan art inspired by Hasbro brands like My Little Pony.I...

Hasbro Furby Furblings break out of Furby Boom app: Physical hatchlings to land in UK stores this spring By Elyse Betters · 13 March 2014

Hasbro has expanded its Furby Boom app and toy line today by introducing a physical collection of miniature creatures called Furby Furblings.A Furblin...

Hasbro's Toy Fair 2014 line-up includes app-friendly, home printable My Monopoly By Rik Henderson · 22 January 2014

Hasbro is always a little more secretive than most at the London Toy Fair, not allowing any photography of its behind-closed-doors toy demonstrations.

Do The Avengers toy pictures reveal movie secrets? By Rik Henderson · 15 February 2012

The Avengers, the movie based on Marvel Comics' most famous superhero team, hits cinemas in the UK on 27 April, and the 'net is awash with more specul...

Hasbro launch Macaw Parrot FurReal Friends pet By Stuart Miles · 24 January 2007

Stepping straight out of some sci-fi movie, Hasbro has released its latest FurReal pet into the wild at the London Toy Fair. Called Macaw, the Parrot ...