Do excuse the extraneous use of exclamation marks, but we really wanted to get your attention and let you know that the dedicated website for the Next Big Thing in the toy world has gone live today.

Combining a robot and a dinosaur was never not going to be great, but coming-soon autonomous life form Pleo promises something beyond greatness.

The new website (link below) includes tons of details and some great video footage of Pleo (modeled after a one-week old Camarasaurus) doing his cute baby dino stuff.

In the States, Pleo will be $349 and has gone on pre-order now at big retailers like Amazon.

The UK distributors Vivid Imaginations, are expecting Pleo in early October and have re-confirmed the 250 quid price tag. Retailers will include Firebox, Dixons and Amazon.

Hope on over now to check it out – we defy you not to immediately want, no, NEED one now. - learn about it / talk about it / deal with it At parents can find all the advice they will need to keep their children safe online. Designed specifically for parents, the site offers a wealth of up-to-date, unbiased information and advice about how to deal with online safety. Parents can learn about the latest issues and technologies, get great tips on how to talk about online safety with their children and get the best advice on dealing with issues and taking action. Created with experts, Internet Matters provides detailed information, but also signposts to best-in-class resources from individual expert organisations. Our goal is to ensure parents can always access the information that they need, in a format that is clear and concise.