Latest from Mattel

Mattel celebrates Star Trek's 50th anniversary with amazing Barbie set

Mattel celebrates Star Trek's 50th anniversary with amazing Barbie set

By Elyse Betters

Mattel has just given youngster Trekkies a major treat: Star Trek Barbies.Anyone who is a fan of the CBS-owned sci-fi franchise will know that 2016 is the 50th anniversary of the original Star Trek series. To celebrate that anniversary, CBS Consumer Products... Read more

Mattel View-Master review: A virtual reality rethinking of a classic
4.0 stars

Mattel View-Master review: A virtual reality rethinking of a classic

By Chris Hall

Virtual reality, or VR, is very much the hot topic in 2016. With VR systems appearing all over the place, Mattel has reinvented the classic View-Master as its own pitch into this futuristic entertainment space.Originally launched as a stereoscopic toy,... Read more

Mattel ThingMaker preview: 3D printing for the Minecraft generation

Mattel ThingMaker preview: 3D printing for the Minecraft generation

By Andy Robertson

The barrier to new technology for children is rarely that they don’t understand it. More often it’s that they don’t know how to access it, or that creation tools aren’t visible to them.Minecraft is successful not only because its technology enables... Read more

Mattel brought back ThingMaker as a 3D printer for kids to make toys

Mattel brought back ThingMaker as a 3D printer for kids to make toys

By Elyse Betters

Mattel doesn't think 3D printing should be limited to adults.The toy maker is so sure that it is resurrecting a product from the 1960s in order to give today's children a chance to build their own toys. Mattel has brought back ThingMaker, a countertop... Read more

Mattel View-Master 2.0 takes Google Cardboard VR to another level

Mattel View-Master 2.0 takes Google Cardboard VR to another level

By Luke Edwards

Toy maker Mattel took its 75 year old View-Master and recently reinvented it to work like Google cardboard. Now it's got an upgraded model on the way to enhance that even futher.The first Mattel View-Master VR viewer allowed phone owners to mount their... Read more

View-Master hands-on: The VR reimagining of a 50s classic

View-Master hands-on: The VR reimagining of a 50s classic

By Andy Robertson

As you have no doubt heard, Mattel wants to re-launch its classic View-Master toy with a fresh injection of virtual reality, Google Cardboard style.This leverages the iconic red viewer from the late 50s that used disc-mounted photos, one for each eye,... Read more

Internet connected Barbie will talk to your kids and learn from their responses

Internet connected Barbie will talk to your kids and learn from their responses

By Rik Henderson

Barbie has always moved with the times, adapting to fashion and themes throughout her 56-year-old lifespan and now she is to become interactive and internet connected as Mattel plans to introduce Hello Barbie, a doll that can talk to children and respond... Read more

Google and Mattel have an event next week for some mystery product, possibly VR-related

Google and Mattel have an event next week for some mystery product, possibly VR-related

By Elyse Betters

Mattel and Google are working on something together.The two companies have sent invites to the press for an event scheduled for 13 February in New York City. The invite appears to display an illustration of a View-Master reel, a popular toy from the 1990s.... Read more

Barbie Photo Fashion Doll has hidden camera and LCD T-shirt display

Barbie Photo Fashion Doll has hidden camera and LCD T-shirt display

By Danny Brogan

Mattel’s latest Barbie doll not only has a hidden camera, it will also display any snaps taken with it on her LCD display-sporting T-shirt.Barbie Photo Fashion Doll is fitted with a 0.3-megapixel camera embedded in the back of Barbie’s necklace. The... Read more

Angry Birds Magic: Mattel lets the Pigs turn on the Angry Birds with new Apptivity accessory

Angry Birds Magic: Mattel lets the Pigs turn on the Angry Birds with new Apptivity accessory

By Stuart Miles

The ability to play as the pigs in Angry Birds has been there all along, it turns out. All you need is the new Mattel King Pig accessory and you can unlock four ways to play within the original Angry Birds HD app.Launched by the toy company as part of... Read more

Apptivity Hot Wheels pictures and hands-on

Apptivity Hot Wheels pictures and hands-on

By Stuart Miles

Toy-maker Mattel is set to launch a new iPad accessory that lets you interact with its Hot Wheels Apptivity app with a real Hot Wheels car and, as you might expect, we've already had a play ahead of the UK launch.The idea is that you buy one of four of... Read more

Angry Birds On Thin Ice pictures and hands-on

Angry Birds On Thin Ice pictures and hands-on

By Stuart Miles

Angry Birds On Thin Ice is a new board game of the popular mobile game that you've no doubt have installed on your phone.Not being able to resist an afternoon skipping work, we quickly got to play, erhem, we mean work testing it to see whether you should... Read more

Mattel Hover Board - Back to the Future becomes reality

Mattel Hover Board - Back to the Future becomes reality

By Hunter Skipworth

Mattel has just gone and filled our Christmas lists already. By holiday season this year they are to release a 1:1 replica of the Hoverboard used in Back to the Future. That's right, the Hover Board is to become a reality.Get ready for a major disappointment... Read more

Barbie Designable Hair extensions and doll pictures hands-on

Barbie Designable Hair extensions and doll pictures hands-on

By Stuart Miles

Do you groan at the thought of your daughter playing with Barbie and her millions of add-ons and accessories come Christmas? What if we said we could give you a reason to be excited about the plastic hot-chick yourself?Up steps Barbie Designable Hair... Read more

Sing-a-ma-jigs hands-on

Sing-a-ma-jigs hands-on

By Stuart Miles

Mattel, aside from launching Angry Birds the board game, and Hot Wheels video cameras, is about to bring Sing-a-ma-jigs, launched in the US last year to the UK to infect small children up and down the land with their musical love.To those who have no... Read more

Hot Wheels Video Racer lets you make driver seat action videos

Hot Wheels Video Racer lets you make driver seat action videos

By Stuart Miles

Hot wheels video racer is probably the toy car that you would have wanted when you were a kid.Not content with the matchbox size cars being just cars anymore, Mattel has announced that this Christmas your kids will be after a matchbox car with a built-in... Read more

Mindflex Duel: Mindflex goes two player

Mindflex Duel: Mindflex goes two player

By Stuart Miles

Mattel has launched a follow up to the Jedi mind trick game they launched in 2010 at this year's CES in Las Vegas.Called Mindflex Dual, rather than see you using your brain to control a ball around a circular obstacle course like you did Mattel Mind... Read more

Mattel Angry Birds Knock on Wood: The Angry Birds board game

Mattel Angry Birds Knock on Wood: The Angry Birds board game

By Stuart Miles

You can now get Angry Birds not just on your phone, but on your PC, on your Mac, and on the PS3 which is great until there’s a power cut.No problem says Mattel who’ve created the Angry Birds board game for your kids to re-inact the numerous levels... Read more

Mattel Mind Flex hands-on

Mattel Mind Flex hands-on

By Stuart Miles

First launched at CES in January, Mind Flex from Mattel is probably one of the crazier toys you will see under the Christmas tree this year. No it’s not about testing your knowledge, or seeing how well you can remember things, but about how well you... Read more

Mattel's Mindflex game uses the power of the mind

Mattel's Mindflex game uses the power of the mind

By Verity Burns

Never underestimate the power of the mind - Mattel has produced a game that will enable you to move an object, just by thinking about it. Set for release towards the end of the year, Mindflex is a mental acuity game that works with phonons produced by... Read more

Barbie goes multimedia for geeky girls

Barbie goes multimedia for geeky girls

By Ryan Haynes

Girl Gamers became all the rage at the 2006 London Games Festival and now Barbie is linking up to the online generation. Mattel has launched a new Barbie Girl online community where little ladies can lay games, chat and "hang out" with other tween-ish... Read more

RFID chips embedded into collectable videogame cards

RFID chips embedded into collectable videogame cards

By Amber Maitland

Mattel has teamed up with British company Innovision Research and Technology to create a new games platform that incorporates RFID technology into collectable cards. Hyperscan combines video games with collectable cards for the first time interactively.... Read more

Mattel Juice Box
4.0 stars

Mattel Juice Box

By Stuart Miles

No matter what people say, gadgets are expensive, especially the latest ones. It's no surprise then that a face of horror would come over your face if you saw a small child playing with your latest £400 portable media centre. These things are supposed... Read more