Latest from Hasbro

Hasbro's Furby is now a connected toy with LCD screens for eyes
Hasbro's Furby is now a connected toy with LCD screens for eyes By Elyse Betters

Although it's 2016, Furby is still a thing.Hasbro's weird, nostalgic fur beast has been resurrected with some new tricks. It's now a connected toy, for instance. And it's eyes are full-colour LCD screens. You'll also notice a glowing antenna on its head... Read more

Nerf N-Strike Modulus is the Project Ara of blasters
Nerf N-Strike Modulus is the Project Ara of blasters By Stuart Miles

Nerf fans, good news, Hasbro has created a modular Nerf blaster that you can add new sections and accessories too, a bit like Google's Project Ara smartphone concept. And with over 30 different variations for you to lust after, you and your friends can... Read more

We need bigger guns: Nerf Mega Thunderbow and the Nerf Demolisher 2-in-1 review
We need bigger guns: Nerf Mega Thunderbow and the Nerf Demolisher 2-in-1 review By Stuart Miles

Nerf has released two new top of the range Nerf weapons, but which one should you go for? We've been shooting to find out.Nerf Mega ThunderbowKatniss Everdeen has a lot to answer for doesn't she? The latest Nerf weapon, you see, is a bow and dart combo... Read more

Simon Swipe: Classic game gets a remake with new challenges
Simon Swipe: Classic game gets a remake with new challenges By Stuart Miles

Hasbro has remade Simon Says for a new generation bringing with it a series of new challenges to master.Now instead of a pocketable game that featured four lights, you have to, as the name suggests, swipe as well as tap your way through remembering a... Read more

Hasbro okays artists to design and sell 3D printed toy art for fans on Shapeways
Hasbro okays artists to design and sell 3D printed toy art for fans on Shapeways By Elyse Betters

Hasbro has embraced 3D printing. It announced 3D printing marketplace Shapeways is now selling fan art inspired by Hasbro brands like My Little Pony.In an interview with The New York Times, John Frascott, chief marketing officer at Hasbro, revealed that... Read more

Nerf NStrike ProCam: A blaster with built-in camera so you can record your takedowns
Nerf NStrike ProCam: A blaster with built-in camera so you can record your takedowns By Stuart Miles

Nerf has launched a new Nerf gun that comes complete with a built-in camera so you can record just how good a shot you are.The new Nerf NStrike ProCam is a standard looking blaster rifle from the company, but look closely and you'll soon notice that it... Read more

Furby Boom is back, and this time it's got a Crystal makeover
Furby Boom is back, and this time it's got a Crystal makeover By Stuart Miles

Furby was the number one selling toy for Christmas 2013, and Hasbro is hoping it can repeat that feat a second year running.To do so, it is releasing a new "Crystal series" Furby and Furblings for those who either missed out first time around or need... Read more

Hands-on: Furby Furblings review
Hands-on: Furby Furblings review By Stuart Miles

Hasbro has expanded its Furby Boom range with a new line of critters, or Furblings, that acts as physical friend if you already own a Furby Boom and we've had one in the office. The adorable and cute little fur balls are supposedly the offspring of your... Read more

Hasbro Furby Furblings break out of Furby Boom app: Physical hatchlings to land in UK stores this spring
Hasbro Furby Furblings break out of Furby Boom app: Physical hatchlings to land in UK stores this spring By Elyse Betters

Hasbro has expanded its Furby Boom app and toy line today by introducing a physical collection of miniature creatures called Furby Furblings.A Furbling is simply a pint-sized Furby Boom - which is successor to the popular Furby 2012 but with different... Read more

Hasbro's Toy Fair 2014 line-up includes app-friendly, home printable My Monopoly
Hasbro's Toy Fair 2014 line-up includes app-friendly, home printable My Monopoly By Rik Henderson

Hasbro is always a little more secretive than most at the London Toy Fair, not allowing any photography of its behind-closed-doors toy demonstrations. That's not to say there isn't anything worth looking at, far from it.One of the things that caught Pocket-lint's... Read more

Homer Simpson Mr Potato Head revealed, but is he as geeky as these geek Mr Potato Heads?
Homer Simpson Mr Potato Head revealed, but is he as geeky as these geek Mr Potato Heads? By Stuart Miles

Mr Potato Head has worn many guises over the last couple of decades including plenty that offer a more geeky appeal to the proceedings. The latest is as Homer Simpson in a new tie-up between Hasbro and Fox to celebrate the 25th anniversary of The Simpsons... Read more

Furby Boom review
4.0 stars Furby Boom review By Stuart Miles

No, you haven't fallen into a time warp, the Spice Girls aren't playing on the radio, and we aren't all worrying about the Y2K bug; Furby is back, and vying to be the must have toy for Christmas 2013. Introducing Furby Boom.Is Furby really all buzzwords... Read more

Hands-on: Tetris Bop It review
Hands-on: Tetris Bop It review By Stuart Miles

The Bop it games from Hasbro have been around for ages, testing your ability to twist it, turn it, bash it, and a host of other things without getting in a tizz. Now it's back again, this time based around Tetris.Aimed at 8-year-olds and over, the Tetris-focused... Read more

Angry Birds Go! Telepods now available in playsets: Race before the game is out
Angry Birds Go! Telepods now available in playsets: Race before the game is out By Rik Henderson

Hasbro has launched a collection of Telepod toys and playsets that will be compatible with the upcoming Rovio karting game, Angry Birds Go!As with the toys released to coincide with Angry Birds Star Wars II, each new Telepod will interact with the game... Read more

Hands-on: Nerf N-Strike Elite Mega Centurion review
Hands-on: Nerf N-Strike Elite Mega Centurion review By Stuart Miles

The mega stands for mega darts, new bigger Nerf darts that will work only with Mega branded Nerf guns. That's exactly what the Nerf N-Strike Elite Mega Centurion blaster (£34.99) takes, to let you to hit your target a whopping 23 meters away, as long... Read more

Nerf Rapidstrike CS-18 pictures and hands-on
Nerf Rapidstrike CS-18 pictures and hands-on By Stuart Miles

If you ever find yourself screaming, "We need bigger guns!" then Nerf has probably heard you and is trying to answer your call - in the toy world at least.The Nerf Rapidstrike CS-18 forms part of the N-Strike Elite range and is a fully automatic machinegun... Read more

Hasbro Nerf Mission app brings heads-up-display to gun gaming
Hasbro Nerf Mission app brings heads-up-display to gun gaming By Luke Edwards

You might not openly admit it, but we know you love playing with Nerf guns as much as we do. But it needs something to make it more adult, right? How about a heads-up display? That's exactly what you get from the new Nerf Mission app.All you need is a... Read more

Hasbro Star Wars MTT Droid Carrier pictures and hands-on
Hasbro Star Wars MTT Droid Carrier pictures and hands-on By Rik Henderson

Pocket-lint last saw Hasbro's Multi Troop Transport Droid Carrier at the London Toy Fair in February, but that was behind closed doors and photography was strictly forbidden. Now the company has allowed us to get our mitts on it, and we have to say we're... Read more

Furby (2012) pictures and hands-on
Furby (2012) pictures and hands-on By Rik Henderson

Furby, the cute and cuddly electronic pet, is back and this time is is more responsive, more intelligent and interacts with an accompanying iPad, iPhone and iPod touch application. Owners can feed their Furby using the app, play music the robot creature... Read more

Do The Avengers toy pictures reveal movie secrets?
Do The Avengers toy pictures reveal movie secrets? By Rik Henderson

The Avengers, the movie based on Marvel Comics' most famous superhero team, hits cinemas in the UK on 27 April, and the 'net is awash with more speculation than you'd get immediately prior to an average Apple device launch. Why? Because things have been... Read more

Hasbro files lawsuit against Asus over Transformer Prime name
Hasbro files lawsuit against Asus over Transformer Prime name By Rik Henderson

Toy manufacturer Hasbro is taking Asus to court over the use of the name Transformer Prime for its latest tablet/laptop combo. It believes that the name is way too close to its own trademarked property Optimus Prime, the leader of the Transformers.The... Read more

Ultimate FX Lightsaber pictures and hands-on
Ultimate FX Lightsaber pictures and hands-on By Chris Hall

Go on, 'fess up. Just how many times did have you picked up a pole or stick and swiped it around making Lightsaber noises? Well now you don't have to.Toy Lightsabers, even replicas, are nothing new but the Ultimate FX Lightsaber from Hasbro caught our... Read more

Nerf Vortex disc blasters hands-on
Nerf Vortex disc blasters hands-on By Rik Henderson

We've always been big fans of Nerf blasters here on Pocket-lint, and never shy away from the opportunity to shoot one or another in the floppy bits with a well-aimed projectile. However, it's been literally hit or miss over the years, as to guarantee... Read more

Hasbro banks on Monopoly for Christmas number one
Hasbro banks on Monopoly for Christmas number one By Rik Henderson

Toy manufacturer Hasbro has crafted three new versions of Monopoly for 2011, and while they stick to the same basic rules, each has a unique selling point that will appease different kinds of people.First up is a new Electronic Banking version of the... Read more

Transformers 3D glasses helmet for kids lets you watch 3D in disguise
Transformers 3D glasses helmet for kids lets you watch 3D in disguise By Stuart Miles

3D glasses aren’t that hip or cool, especially if you're 9-years-old. But, all that is about to change with the launch of the Hasbro Transformers 3D glasses/helmets later in the year.Hasbro has announced that it's partnered with Real-D, the company... Read more

Bop-It! XT hands-on
Bop-It! XT hands-on By Stuart Miles

Bop-It is back and this time with a new feature for the new year, says Hasbro at this year’s Toy Fair in London, and Pocket-lint were on hand to have a go.In, is a new “shake” feature, out is the need to “shout” at the device, and the gadget... Read more

Shark Attack: Hungry Hippos goes bad
Shark Attack: Hungry Hippos goes bad By Stuart Miles

There’s nothing like a great white shark munching its way toward you to speed up your game play, and that’s the hope of Hasbro with a new board game called Shark Attack.So what do you have to do? Well roll some dice and then get a move on moving your... Read more

Game of Life revamped for new adventure
Game of Life revamped for new adventure By Stuart Miles

Game of Life, the classic board game you no doubt played as a child, is to get a make over for 2011 Hasbro has confirmed to Pocket-lint.The new version of the board game will now be called Game of Life: Adventures Edition and focus on multiple career... Read more

Simon Flash hands-on
Simon Flash hands-on By Stuart Miles

The classic game of “Simon”, where you have to remember a series of colours in sequence, is making a comeback thanks to a new twist on the game by Hasbro, and Pocket-lint was at the Toy Fair in London to have a quick go.Based on the same technology... Read more

iPhone goes 3D courtesy of Hasbro
iPhone goes 3D courtesy of Hasbro By Paul Lamkin

Toy making giant Hasbro is all set to unveil a budget accessory that will enable iPhone and iPod touch users to jump aboard the 3D revolution.Called the Hasbro My3D, it's a binocular-shaped device with a slot for your iDevice. Peering through the goggles... Read more

Iron Man 2 helmet turns your kids into Tony Stark
Iron Man 2 helmet turns your kids into Tony Stark By Stuart Miles

Hasbro has announced the launch of a range of Iron Man 2 toys in time for the latest movie staring super hero Tony Stark.The new Iron Man Helmet includes mission directives from Jarvis and a “slow release” visor that slides into place.Those looking... Read more

Boggle Flash takes word game high tech
Boggle Flash takes word game high tech By Stuart Miles

Hasbro is hoping to take the classic game of Boggle interactive with a new twist of the gaming action.Called Boggle Flash, rather than be based on a square board where you have 16 lettered dice to make words from, here you get five squares with an black... Read more

Cluedo gets text messaging make-over in the US
Cluedo gets text messaging make-over in the US By Amy-Mae Elliott

Classic murder mystery board game Cluedo, known as Clue in the States, has been given a text messaging make-over by games giant Hasbro. The new "Clue: Secrets & Spies Edition" launches in America as a spy-themed version of the game in which players receive... Read more

Hasbro Family Game Night launches on Xbox Live
Hasbro Family Game Night launches on Xbox Live By Verity Burns

EA has launched the Hasbro Family Game Night destination on Xbox Live Arcade, which will allow players to access digital versions of some of the most-loved family board games. Fans will be able to play games such as Scrabble (available in the US and Canada... Read more

Hasbro adds Zambi the elephant to FurReal range
Hasbro adds Zambi the elephant to FurReal range By Stuart Miles

Hasbro is planning to add to its range of FurReal robotic pets with the launch of Zambi a baby elephant. Launching later in the year, Zambi will come with sensors in its head and trunk, and promise to interact with you when you play with it. In an attempt... Read more

Hasbro Bop it! updated
Hasbro Bop it! updated By Stuart Miles

Hasbro has launched the follow up to its party game Bop It Extreme 2 at this year's Toy Fair in London as it once again aims to build on the Simon Says formula. The new model will be called Bop it! "As to not confuse the Americans", a spokesperson told... Read more

Hasbro drops Scrabulous lawsuit
Hasbro drops Scrabulous lawsuit By Amy-Mae Elliott

Hasbro has dropped its lawsuit against the company that created the now-famous Scrabulous Facebook application after reaching an agreement. RJ Softwares, a Calcutta-based company run by brothers Rajat Agarwalla and Jayant Agarwall, was facing a court... Read more

Hasbro finally sues Scrabulous creators
Hasbro finally sues Scrabulous creators By Amy-Mae Elliott

Less than 2 weeks after the official version of Scrabble for Facebook launched Stateside, Hasbro, who owns the copyright to the boardgame, is suing the creators of the "Scrabulous" Faceook application. The timing is not a coincidence. Although Hasbro... Read more

Sega and Hasbro launch the Ampbot
Sega and Hasbro launch the Ampbot By Amy-Mae Elliott

Hasbro has teamed up with Sega Toys to introduce the A.M.P. Automated Music Personality, a mobile robotic music companion that promises to revolutionise how and where you listen to music. A "dynamic companion", the claim is that the A.M.P. Automated Music... Read more

Hasbro launches Room Tech connected devices
Hasbro launches Room Tech connected devices By Stuart Miles

Hasbro has announced that it is to launch a connected radio alarm clock and lamp. Called the Room Tech Clock and Room Tech Lamp, the idea is that you set the alarm clock and it will turn on the lamp for you. The Room Tech Clock wakes kids (or adults)... Read more

Pink Monopoly Boutique Edition launches at Toys R Us
Pink Monopoly Boutique Edition launches at Toys R Us By Amy-Mae Elliott

Wow. Monopoly just got seriously pinked over at Toys R Us. Exclusive to Toys R Us, this new edition offers fashion boutiques, shopping malls and hair salons as opposed to hotels and utility companies. (Girls! Don't worry your pretty heads with gas works... Read more

i-Dog gets a makeover and learns some new tricks
i-Dog gets a makeover and learns some new tricks By Amy-Mae Elliott

The i-Dog has been given a pink swirly makeover, that, depending on your persuasion, makes him even more / definitely less desirable as a 'pod peripheral. As well as the pink paint job the novelty battery-powered speaker is louder and also has been taught... Read more

Hasbro's Tooth Tunes - musical toothbrushes
Hasbro's Tooth Tunes - musical toothbrushes By Amy-Mae Elliott

With the boast that this is the only toothbrush that puts tunes in your mouth, this range is not your average peg polishing offering. The new Tooth Tunes brush from Hasbro is designed to entice oral-hygiene-shy kiddies to brush their ivories with some... Read more

Creative teaming up with Hasbro for MP3 player for babies
Creative teaming up with Hasbro for MP3 player for babies By Amy-Mae Elliott

Hasbro's Playskool and Creative have teamed up to introduce a new MP3 player range for babies called "Made for Me". The devices will be targeted at the parents of infants from birth to 3, which will hit store shelves in America in September. Playskool... Read more

Optimus Prime Voice Changer Helmet turns you into an Autobot
Optimus Prime Voice Changer Helmet turns you into an Autobot By Stuart Miles

Fans of Transformers are to given the chance to be Optimus Prime with Hasbro's latest toy release due out later this year.The Optimus Prime Voice Changer Helmet, works in a similar way to the Doctor Who Cyberman helmet released last year and converts... Read more

Ghost Rider toys gets into in the spirit of the movie
Ghost Rider toys gets into in the spirit of the movie By Stuart Miles

When we were young toys got as about as exciting as the Scuba version of Action Man complete with rubber suit that we've seen found has dissolved due to age. Hasbro however has other ideas and to coincide with the launch of the new Ghost Rider movie in... Read more

Hasbro launch Macaw Parrot FurReal Friends pet
Hasbro launch Macaw Parrot FurReal Friends pet By Stuart Miles

Stepping straight out of some sci-fi movie, Hasbro has released its latest FurReal pet into the wild at the London Toy Fair. Called Macaw, the Parrot which talks, dances and reacts to commands is the follow on from last year's lifelike pony Butterscotch... Read more

Mr Potato Head becomes Optimash Prime
Mr Potato Head becomes Optimash Prime By Stuart Miles

First there was Darth Tater, then came R2D2 Tater, then Spud Trooper. Now the latest Mr Potato Head character from Hasbro is wait for it - Optimash Prime. Launching later this year to coincide with Transformers the Movie, Mr Potato Head has doned the... Read more

I-CY penguin keeps the I-Fish company
I-CY penguin keeps the I-Fish company By Amber Maitland

Joining the equally useless I-Cat and I-Fish is the I-CY, a small performing penguin. This small penguin flaps its wings in time to music, flicks its tail, and squawks at odd intervals. It runs on 3 AAA batteries or from the mains, but sadly isn't available... Read more

Mr Potato Head turns into R2D2 Tater - EXCLUSIVE PLUS IMAGE
Mr Potato Head turns into R2D2 Tater - EXCLUSIVE PLUS IMAGE By Stuart Miles

First there was there was Darth Tater, then came the equally inspired Storm Tater, but now toy makers Hasbro are about to unleash a new Star Wars inspired Mr Potato Head. R2Dtater is a pint-pot sized version of Mr Potato Head complete with robotic legs,... Read more