Feeling a bit cold in the mornings, but haven't got one of the buttons that heats up your car seat?

Well help is at hand as they say. A new remote control heated car seat and body massager is the latest driving gadget from Maplin Electronics to be launched for motorists who dread the thought of driving to work in sub-zero temperatures this winter.

Giving frosty mornings the cold shoulder, the new detachable Heated Massaging Car Seat promises to fit snuggly over the driver’s seat and heats up to provide a warm and comfortable drive on those chilly days.

For even extra comfort, the seat is guaranteed to give a warm glow inside thanks to its vibrate setting, which will gently massage and relax away the stresses and strains of everyday life.

The Heated Massaging Car Seat is available from Maplin Electronics for £29.