HP has launched a plethora of digital cameras at CES in Las Vegas this week.

Out of the seven, five are virtually identical offering minimal differences between them.

First up is the HP Photosmart E327 a 5 megapixel, 4x digital zoom digital camera with a 1.8-inch LCD screen and 16MB internal memory.

The second is the HP Photosmart M425 Digital Camera that offers 5-megapixels, a 1.7-inch image display, a 3x optical lens and 6x digital zoom for 18x total zoom and a 16MB internal memory.

The HP Photosmart M525 Digital Camera is a 6-megapixel camera that has a 3x optical, 7x digital zoom. It too has a 1.7-inch image display.

The Photosmart M527 Digital Camera comes with 6 megapixels, 3x optical, 7x digital and a 2-inch display.

While the HP Photosmart R725 Digital Camera is another 6.2 megapixel camera that has a 3x optical, 8x digital and a 2-inch LCD.

Finally the company launched the HP Photosmart R727 and R927 digital cameras that feature a 3x optical zoom and 6 or 8.1 megapixel resolution respectively.

Both cameras feature full colour LCD screens of 6.4 cm and 7.6 cm with a 170 degree viewing angle.