Fujifilm today launches the FinePix A120 - an entry level 3.1 million pixel digital camera. The camera, which has been designed to stand out from your average digital camera has a small 1.5” LCD display on the rear and a sliding cover on the front to protect the lens from being scratched.

Other features include support for the PictBridge format allowing you to print directly to printers without the need of a computer. The cameras movie mode has the ability to record four minutes of movie on a 16Mb card at 10 frames per second, while power is provided by two AA Alkaline batteries. The camera comes with a 16Mb xD-Picture Card in the box meaning you are ready to go from the outset.

The camera will be available in April, UK pricing has yet to be confirmed.