Google has launched a new feature for its social network, Google+, that it hopes will result in epic lols, rofls, lmaos and pmsls.

That's right web-meme seekers, you can now turn your own photos into the sorts of images made famous by sites like failblog and icanhascheesburger.

Describing the new feature Colin McMillen, a Google senior software engineer, said: "Adding a few words can turn a silly photo into a ROFL, or draw attention to what you find most interesting. Today we're rolling out a feature that makes it easier to add big, bold text on top of your photos."

To have a go yourself simply drop a photo into the sharebox on Google+, then click the "Add text" button underneath the photo. You don't need to type in something funny but if you want your effort to become a web mainstay then you'll need to.

google looks for epic wins and lols with new meme picture editor image 2

The feature will be rolling out over the next few days, so be patient if it's not showing up for you yet.