The TechGuys (the technical support service from PC World) are launching trials of the UK's first free national technical support clinic.
An "army" of qualified technicians will deliver this "pioneering digital community service".
This army will have access to what they describe as Europe's most sophisticated technical support database and will be on hand to deliver free support for customers experiencing problems with their PCs and laptops.
All brands will be supported, regardless of where the laptop or PC was purchased.
The free service will be for all phone-based technical support and will operate on the second Tuesday of each month for an initial three month trial.
The free time slots will be between 8.00am and 9.00am and 5.00pm and 7.00pm on Tuesdays.
The TechGuys will also run a trial free rush hour clinic during the same times at the PC World store in London’s Tottenham Court Road.
David Bugg, TechGuys director, said: "We’re likening this trial to a digital NHS".
"The trial will provide technical help to customers that is free at the point of delivery."
"We are also signalling to the hundreds of thousands of people who are tearing their hair out with technology problems and don’t yet know where to turn that there are friendly and professional services available to help them."