With approximately 1.4 billion iPhone and iPad users in the world, you'd think they'd all be using Apple's pre-installed music service, Apple Music.
Apple Senior VP Eddy Cue recently revealed the number of Apple Music subscribers, and although its a milestone for the company, it still doesn't come close to beating the subscriber numbers of Apple Music's biggest rival, Spotify.
Does Apple Music or Spotify have more subscribers?
Number of Apple Music subscribers
As of June 2019, Apple Music had surpassed 60 million subscribers worldwide, according to Apple executive Eddy Cue, who spoke to French media site Numerama. This is 10 million more subscribers than the last known figure, which was around 50 million in April 2019.
Number of Spotify subscribers
As of April 2019, Spotify had more than 100 million Spotify Premium users worldwide, according to the company. These are paid subscribers. However, if you include free subscribers, Spotify had a total of 217 million monthly active users worldwide in April 2019.
What does this mean?
Globally, Apple Music has way fewer subscribers than Spotify, and that puts its far behind its closest competitor.
But let's not forget that Spotify is nine years older than Apple Music. Also, in the US, Apple Music had 28 million paid subscribers in April 2019), while Spotify had 26 million, according to both the Wall Street Journal and Reuters. Plus, in the Apple ecosystem, Apple Music is the "No. 1 streaming service", according to Eddy Cue. Its even begun to replace iTunes on the desktop.
And, if Apple Music really added 10 million users in just two months, at that clip, it could very well surpass Spotify globally soon.