Latest from Adidas

Digital branding agency Neely & Daughters was tasked with coming up with the coolest pair of Adidas trainers ever made, as part of a pitch for the Mi Adidas label and it certainly met the requirements.The Mi Adidas TR-808 sneakers are not only tasty-looking... Read more

By next year, companies will stop prototyping with 3D printers and will finally start mass-producing.Well, at least Adidas plans to, with a sneaker called Futurecraft 4D. The shoe-maker has been dabbling with 3D printing and manufacturing for a while,... Read more

Sports giant Adidas bought mobile fitness startup Runtastic in August 2015 in a deal worth a reported $220 million (£153 million). At the time, Runtastic said nothing would happen to its own app and services. Today, that promise has been confirmed as... Read more

Adidas is sewing NFC chips into Climacool racing drivers' suits to give them smart properties.The Adidas Climacool Smart Suit, made under licence by motorsports specialist Fyshe, contains a chip that is currently used to authenticate the race suit is... Read more

Adidas has bought Runtastic, a European mobile fitness startup.In a blog post confirming the acquisition, Runtastic said it had a lot of knowledge in regards to apps and digital technology, but with Adidas, there’s nothing it couldn't do when it comes... Read more

A couple years ago Pocket-lint got to check out Adidas' prototype football boot, its Adizero 99g which weighed, you guessed it, 99 grams. Now the company is ready to release a pair as part of its "Limited Edition" footwear range.They will only be available... Read more

German shoemaker Adidas believes its latest pair of trainers will send you over the moon.The company is preparing to launch two pairs of trainers this summer that'll probably look quite familiar to you. That's because they're meant to look like NASA's... Read more

Adidas has taken the wraps of its latest technological running innovation, the Adidas Ultra Boost.Claimed to offer more bounce than the first generation of Boost, more flexibility and overall to be the best runner yet, Adidas has a lot to live up to.We... Read more

Adidas is putting a lot of its time and effort into research and advancing its running trainers, the result is the latest Adidas Ultra Boost.The First Adidas Boost trainer launched to much fanfare with the big sell being a sole that harvests impact energy... Read more

Adidas has unveiled the second generation of its Boost trainer with an upgraded model called the Adidas Ultra Boost.Adidas says this isn't only the best shoe it has ever made but is "the best show ever". The technology in the Boost range is focused in... Read more

UPDATE: The ZX Flux Photo Print app has now launched in the US where a pair of customised kicks costs $110.Adidas has launched a new app called Photo Print app. What's so special about this app? It lets you custom design the ZX Flux trainer with your... Read more

Running watches seem to be two a penny these days, so what makes Adidas believe its miCoach Fit Smart running watch can stand out? We've been running with the wearable to find out.DesignCovered in silicon and available in white or black - and the black... Read more

It took about 10 seconds for someone to go "wow, that's cool" when we took out our iPhone 5S sporting the Germany-styled version of the Adidas Originals Snap Case. Admittedly, we were in Germany at the time and the team had recently won the World Cup,... Read more

When details of the Adidas miCoach Fit Smart first leaked, it was thought to be a rival to Nike's FuelBand SE. However, that has turned out not to be the case.Adidas has now officially announced the device - which will be available in the UK and US from... Read more

When news of an Adidas smartband fitness tracking device first broke, thanks to numerous leaks including a posting on the US FCC site, many reports claimed that it would be aimed squarely at Nike's ever successful FuelBand products.However, Pocket-lint... Read more

Adidas has announced an addition to its wearables range that so far has been restricted to the miCoach Smart Run fitness watch.The Adidas miCoach Fit Smart is slightly more than a fitness band, such as the Nike+ FuelBand, but keeps a tight focus on the... Read more

Adidas looks set to unveil its new miCoach Fit Smart band soon, after myriad leaks have revealed it in the wild.The miCoach Fit Smart has appeared at the FCC, Legal Force and even on retailer Keller Sports. A pretty telling combination.The Adidas miCoach... Read more

Adidas has released the miCoach Smart Ball Pocket-lint saw at a Adidas Lab event in London last May and it's priced at £249.95 on Apple's online store.The football is designed to work with an iOS application that can track every kick thanks to a series... Read more

Adidas is building up to this summer's World Cup tournament by sending a customised Brazuca ball around the world to capture the excitement of football from a different perspective.The sports brand has kitted out one of the official World Cup footballs... Read more

Adidas released a sizable update for its Smart Run training watch on Tuesday, addressing the complaints voiced by early users.The update is now available to download on the training watch, adding the ability to export GPS data from runs. It also improves... Read more

Monster has partnered with Adidas to bring the sports brand's iconic Adidas Original style and branding to a new line-up of headphones.Adidas Originals has long been associated with street cool and retro sportswear, including the track jackets and clothing... Read more

Smart watches are all the rage at the moment, particularly those designed for sports. Adidas has added the Smart Run watch to its miCoach personal training system and crammed it full of tech. It includes a strapless heart rate monitor, GPS tracking, full-colour... Read more

Adidas has told Pocket-lint that it would be interested in developing apps for smartwatches if they take off, following the announcement of its own sports watch."We would be interested in developing watch apps in the future for other platforms," Simon... Read more

The list of wearables in the sports fitness space keeps growing. Adidas has taken the wraps off its a new fitness smartwatch during GigaOm's Mobilized conference in San Francisco, telling attendees it will be made available for $399 (£250) on 1 November. Adidas's... Read more

Adidas miCoach has been on iPhone and Android for some time, but now it has arrived on Windows Phone 8 complete with support for the Adidas heart rate monitor.We've been out running to find out what the differences are in this latest version and whether... Read more

A new addition to Adidas's miCoach range has just passed through the US Federal Communications Commission.Called the X_Cell performance monitor, according to its FCC application, the upcoming miCoach-compatible device will affix to clothing or a user's... Read more

Adidas has released Snapshot on the iTunes App Store for iPod touch and iPhone, an application that helps you record the speed, angle and flight time of a kick of a football.You use your phone or iPod to record the kick or get a friend to record yours... Read more

Adidas has released images of the previously teased Springblade trainer. The shoe features a set of 16 blades on the sole, all at different lengths, designed to propel you forward and speed up your running.They are quite unlike any set of trainers we... Read more

Adidas has launched the Nitrocharge - a brand new football boot complete with capacity for miCoach interactive personal coaching technology.The new boots tout themselves as energy-retention boots, designed with that pacey mid-fielder in mind. What Adidas... Read more

Football boots are about to get a whole lot lighter. Adidas has unveiled a prototype adiZero F50 99g boot which - as the name suggests - weighs in at a mere 99 grams, almost 50 per cent lighter than the current top-spec F50 adiZero Prime. Cripes.Pocket-lint... Read more

Soon it won't just be the brains behind football that matter, it will be the brains inside the football that will help with training. Adidas is to introduce the miCoach Smart Ball in 2014, a football that can measure the speed, spin and trajectory of... Read more

The last time Pocket-lint saw Team GB's cycling team it was to talk about "hot pants" in the run up to the London 2012 Olympic Games. The leg-warming over-trousers - officially known as Adidas Adipower, to give them their full but ultimately less appealing... Read more

Adidas has launched a new running trainer and with it a new running trainer technology called the Boost that promises to give you more boost in your stride while still providing plenty of comfort.Following the launch event in New York, Pocket-lint donned... Read more

Eric Liedtke, head of sport performance at Adidas, has told Pocket-lint that the company is looking into launching a sports watch or band that would help fitness fans not just to monitor their performance, but also to improve it."I hope we get to show... Read more

Adidas has announced it will be launching a second new running shoe in August, in addition to it's new Adidas Boost technology. It too will feature a new design, SpringBlade.Apart from one element looking like the prosthetic blades worn by amputee... Read more

Adidas has announced a new running shoe that promises to deliver more energy, allowing you to go further and faster.In a move that is seen by some as the most revolutionary evolution in running technology since Nike introduced Nike Air 20-odd years ago,... Read more

Adidas looks set to launch a new running trainer on 13 February that will give those who wear it more boost in their stride. Although details are incredibly thin at the moment, the company has released a teaser video of three metal balls hitting three... Read more

Adidas has measured the work rate and movement of Argentina and Barcelona superstar Lionel Messi through his adidas F50 miCoach boot.The stats were gathered from the recent friendly between Argentina and Germany, which saw the South American side beat... Read more

To celebrate its role as official sportswear sponsor of the London 2012 Olympic Games, Adidas has been running its "miadidas Customisers" campaign, commissioning artists to customise training shoes, with one of two made every day being given to an athlete,... Read more

After Mark Cavendish failed to place on the podium at the men's Olympic road race, the UK let out a sigh of disappointment. But there are plenty of other cycling events that Team GB will undertake, away from the road on the velodrome track.And Adidas,... Read more

With the London 2012 Olympic and Paralympic Games rapidly approaching, Team GB sportswear partner Adidas invited us to take a look at the range of kit available for our athletes and explain some of the tech that went into creating the garments.The range... Read more

Once upon a time, half-time analysis would consist of some squiggles on a blackboard, a lot of shouting and a segment of orange. Now it’s all distance covered, zonal marking and power drinks. And it’s set to get worse (or better, depending how you... Read more

Back in March Pocket-lint told you all about the Adidas Virtual Footwear Wall after it had caught our eye when it went on show over in Germany at CeBIT.And now we've had a chance to get up close and personal, and all touchy-feely, with the real thing... Read more

The Adidas miCoach Speed Cell has just been announced as a standalone product; it is the brains behind the latest Adidas Adizero f50 football boot as tested by Pocket-lint back in September.The Speed Cell allows you to measure your athletic performance... Read more

The future of football is here, now, and is on the feet of Lionel Messi, Gareth Bale and Samir Nasri. And for one afternoon in September, it was also on the feet of Pocket-lint at the easyCredit-Stadion in Germany, the home of FC Nuremberg.We're talking... Read more

Adidas has been showing off a demo of its Adiverse Virtual Footwear Wall over in Germany at CeBIT, a technology it wants to see go mainstream in stores next year.The touchscreen wall, which will hopefully see the end of teenage weekend workers sulking... Read more

Let's get this part out of the way quickly. England lost 4-1 to Germany. Lost like pigs, we did. There's no two ways about it and there's no point ignoring. Come on. Shout it aloud. Let it out. That's the only healthy way to deal with these things. Just... Read more

Adidas has announced the boot that the world's best player, Lionel Messi, will be wearing when he aims for World Cup glory in South Africa next month - the F50 adiZeros.The F50s are the lightest boots ever made, weighing in at a mere 164g for a size-8... Read more

We saw the adidas miCoach system when it launched at CES earlier this year, and in its previous incarnation as part of Samsung miCoach. Adidas put aside quite a bit of space at this year's Virgin London Marathon expo for it, so we thought we'd take a... Read more

Adidas has announced the launch of the miCoach training platform which extends the concept first seen in the miCoach Samsung phone team-up. As well as an online service, like Philips' Activa launch, Adidas will offer a device that "verbally coaches an... Read more