Toy manufacturer Hasbro is taking Asus to court over the use of the name Transformer Prime for its latest tablet/laptop combo. It believes that the name is way too close to its own trademarked property Optimus Prime, the leader of the Transformers.

The...

A spokesperson for Hamleys recently told us that Lego has had an "incredible year so far" and we can understand why, it has released sets with some killer licensed brands in 2011, including Pirates of the Caribbean and its own Ninjago, and they've...

To celebrate the release of Transformers: Dark of the Moon, our friends over at Activision have given us an Xbox 360 and ten copies of Transformers: Dark of the Moon on the Xbox 360 to give away to you dear reader. 

This awesome new game...

Like nervous turkeys, the tech, toy and entertainment industries have always got one eye on Christmas, and naturally so; it is, after all, the biggest time of year for sales. To be the must-have gadget, game or gizmo nestling in Santa's bulging sack...

It's difficult to imagine more of a dream job than Lee Bradley's; a Hasbro certified artist who makes his living drawing Transformers.

Bradley is a self-taught illustrator who has worked with some of the biggest and best names in the comic...

By 2015, global revenues from augmented reality applications and services are expected to reach $1.5 billion. That’s a lot of money for something often branded as a gimmick.

AR’s been around for over 20 years in one form or another...

3D glasses aren’t that hip or cool, especially if you're 9-years-old. But, all that is about to change with the launch of the Hasbro Transformers 3D glasses/helmets later in the year.

Hasbro has announced that it's partnered with Real-D,...

Many of us of a certain age will remember the joys and wonder of playing with Transformers, as unlike the usual offerings created by toy manufacturers of the time - these were actually robots in disguise.

Yes, you heard that right, what could...

Not particularly made from the best materials, and more than a little on the illegal/unlicensed side, the Super Robot Transformable Thomas found on sale in Singapore is still one of the greatest toy mash-ups Pocket-lint's ever seen. Ever.

According...

Toy company Hasbro has given Pocket-lint some playtime with a wide range of its Autumn and Winter line-ups - the products it's essentially pushing for the busy Christmas market.

We looked at a large range of games and toys for all ages, and...

Last week we thought it was pretty cool that Squeeze keyboardist Stephen Large used an iPad as a musical instrument live on US network TV.

A few weeks back we thought that is was pretty amazing how David Jon Kassan knocked up an absolutely...

Hit movies Star Trek and Transformers: Revenge of the Fallen are being released as collector's editions on USB drives.

From Paramount Digital Entertainment, 20,000 of each movie will be available on a 4GB USB drive (leaving around 3GB free...

When was the last time you saw a USB drive do the above? Bonkers right, but not as crazy as the optical mouse that turns into a dinosaur.

Toshiba has teamed up with Hasbro to launch four official 1984 Transformers in the shape of a USB drive...

Transformers fans can gaze in admiration at this G60 that Asus has created for the launch of the new movie featuring the robotic aliens.

Asus partnered with Paramount to offer a special one-off Asus Transformers G60 gaming notebook as a...

These Hasbro-licenced kits from PDP will cunningly disguise your Nintendo DS as a Transformers character.

Launched as the new movie, "Revenge of the Fallen", plays out in cinemas, Autobot and Decepticon supporters can choose between a Bumblebee-...