Celebrities have been endorsing products for years, including everything from Ronald Reagan appearing in Chesterfield cigarette ads (during his acting years, not his presidential terms), through to Kate Moss flogging mascara.

But simply appearing...

Let's face it - there are two killer devices that are going to dominate this Christmas. If you're over 25 then you're likely to be on the receiving end of a Kindle shaped package, and if you're under 25 then your stocking is likely to be packing Microsoft's...

Fancy bagging yourself a pair of these extra-blingy Pioneer headphones?

Well, not likely unless you fancy forking out about 1400 euros or you're a famous DJ.

The Swarovski crystal clustered Pioneer HDJ-2000s are the work of dance music...

The retro-styled Micro Four Thirds Olympus Pen E-P1 digi-cam has been ruined, sorry enhanced with a "dazzling makeover" by Crystal Roc.

Now covered in hundreds of "sparkling" Swarovski crystals it will be available exclusively to order from...

Got a geek partner that you'd love to pop the question to, but you haven't quite found the right ring yet? Perhaps this is it. It's a USB engagement ring, with a whopping great big Swarovski crystal on the top.

Cutely, as well as storing...

Elton John has launched an iPod range, blinging up a line of nanos for his charity, the Elton John AIDS Foundation.

The "stunning" starburst Swarovski encrusted nanos have been designed exclusively for Elton and the cause, and are available...

In Korea, LG has unveiled a 47-inch Full HD LCD TV for its X-Canvas line-up - and stuck 1000 Swarovski crystals on the base - with a nice price premium for the privilege. Madness.

The one good thing about the bordering-on-obscene crystal coating this Wii has been given is that at least it's Nintendo-themed. Yours for $4000....

"Golden Age" is the name of this new, er, product, the world's first Apple MacBook Air to be fully crystallised with 12,000 "dazzling" Swarovski elements.

The reason it looks so darn shiny is that the crystals are specially coated with 24k...

As the tradition goes, a Leap Year is the one time when a woman can ask a man for their hand in marriage.

For any ladies looking for a techie way to pop the question come 29 February, Selfridges claims to have the answer via this limited...

If you want the high-roller look for your Apple gadget without the high price tag that such mods can command, then Gilty Couture offer cases that replicate that "I've more money than sense" look for your iPod or iPhone ... From $75.

CrystalRoc is launching a line of Sennheiser luxury headphones and earphones that have been given the brand's "exclusive" treatment.

CrystalRoc uses Swarovski crystals to create blinged up accessories for the stars, with Rhianna's 24 carat...

1400 Swari-whatch-ma-callits turns this Nokia slider into a statement any WAG would be happy to make.

Viewsonic's 22-inch VX2255 widescreen monitor offers respectable features.

It boasts a 1680 x 1050 resolution, 5ms response time, 300 cd/m2 brightness, 1000:1 contrast ratio, a 160 degree viewing angle, built-in stereo speakers, microphone,...

If your LBD ("Little Black Dress" for the benefit of any boys reading) needs a tech update then check these crazy Swarovski and Hussein Chalayan designed dresses covered in lots and lots of tiny LED lights.

So now it will be, "does my bum...