Nielsen Online (2 articles)

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  • Twitter facing serious user retention issues

    Twitter facing serious user retention issues

    60% give up the tweets within a month 29 April 2009 15:46 GMT

    The majority of Twitterers quickly become quitterers, according to new statistics revealed by web metrics company Nielsen Online.

    Over 60% of Twitter sign-ups stop using the microblogging service after just 1 month, the firm reports.

  • Books most popular item to buy online. Software, Online, Statistics, Biz, Nielsen Online, shopping 0

    Books most popular item to buy online

    Readers rule internet shopping 28 January 2008 9:44 GMT

    Books are the most popular item to buy online according to a recent global survey of more than 26,000 internet users in 48 countries by Nielsen Online.

    More internet shoppers have bought books than any other product online over the past three...

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