1 August 2007 8:34 GMT / By Amy-Mae Elliott
Microsoft has announced that it has offered HD Photo for consideration as an international standard by JPEG, the Joint Photographic Experts Group.Standardisation of HD Photo, codenamed, "JPEG XR" will make sure that camera, printer, display and software companies will be able to develop products with interoperability for the next-gen standard.
HD Photo offers higher image quality, greater preservation of data, and advanced features.
HD Photo boasts compression with up to twice the efficiency of JPEG, with fewer damaging artifacts, resulting in higher-quality images that are one-half the file size.
In addition, Microsoft says that HD Photo offers increased image fidelity, preserving the entire original image content and enabling higher-quality exposure and colour adjustments in the image.
The ballot deadline for this new project is early October 2007. Finalising and publishing the completed standard is expected to take up to a year after that. Cameras, Software, Microsoft, Panasonic



Is Facebook about to buy Opera to create own Facebook browser? EXCLUSIVE: Pocket-lint source tells us "yes"
APP OF THE DAY: The Weather Channel review (iPhone / iPod touch) Tonight for the first time, just about half-past ten...
Mazda CX5 2.2 TDI AWD A very zoomy SUV
Which smartphone is best for the sun? Screens for the Summer
Jony Ive: Next Apple product is our most important and best work yet Better than iPod, iPad and iPhone?
Batman Nokia Lumia 900: Limited edition phone heading to UK Who are you? I'm Batman
Dragon's Dogma Adventure time
Tom Clancy’s Ghost Recon: Future Soldier Roger likes a Tango at 12 o'clock
Porsche 911 Carrera (991) 2012 pictures and hands-on WANT
Canon EOS 5D MK III It's a hat-trick
Robert Moog Google doodle best yet, even better than Les Paul Synthesizer synthesiser
Microsoft Office coming to iPad and Android tablets this November A change of heart?
APP OF THE DAY: Mini Motor review (Android, iPhone and iPad) Top-down. Top app.
Toshiba AT300: The quad-core 10.1-inch ICS Android tablet UPDATE: Pricing unveiled
Sega serves up Virtua Tennis Challenge on the iPad and iPhone Smash-ing
Olympus OM-D E-M5 review
The compact system camera to beat all others?
Nokia Lumia 900 review
Is big beautiful?
HTC One V review
V for victory?
Huawei Ascend G300 review
Big bang for your hundred quid
FIFA 12: UEFA Euro 2012 review
Lacks polish, if not the Polish
Asus Transformer Pad TF300T review
Transforms your money in to a great tablet
Nikon Coolpix P510 review
Does the P510 zoom beyond expectations?
Fujifilm X-Pro1 review
Like a Leica
Volkswagen Beetle Design 1.2TSi DSG review
The bug is back. Again.
BlackBerry Curve 9320 review
A BB for beginners?
Fujifilm FinePix HS30EXR review
Can Fujifilm’s latest put the ‘super’ in superzoom?
HP Envy 14 Spectre review
The Ultrabook that isn't an Ultrabook
The Walking Dead: The Game review
Fleshed out zombie bonanza
Sony Cyber-shot HX200V review
Superzoom master keeps the bar high