Sony Ericsson is already working on a new Xperia smartphone if rumours are to be believed on the Internet.
New photos purporting to be the next generation Sony Ericsson smartphone have surfaced even though the first version, the Xperia X1 isn't due out in the shops until September at the earliest.
Called the X5 - what happened to the X2, X3, and X4? - the new model will supposedly feature an 8-megapixel camera with autofocus and flash, 8GB of internal memory plus the usual array of connectivity options like Wi-Fi, HSDPA and GPS.
Other rumoured specs include a 3.2-inch touchscreen display.
Pinch of salt or genuine?
We will keep you posted.