The HD DVD camp has been criticised for neglecting the Australian market.
Video Ezy and Blockbuster have announced their support for Blu-ray, saying HD DVD was "missing the boat" by not taking the Australian market seriously enough.
Paul Uniacke, managing director of the group which owns the two chains in Australia, said the local roll-out of HD DVD had been too slow.
"Without meaning to be disrespectful, it's probably how they see this territory in terms of their bottom line", he said.
GfK figures put sales of stand-alone Blu-ray players have in Australia to date at 2241, compared with 609 HD DVD players.
Most of the 870 Blockbuster and Video Ezy stores in Australia stock Blu-ray titles, but do not offer HD DVD titles.