Washing powder branded iPod nano

We feel a little bad poking fun of this, seeing as it's for charridy an' all, but spotted on i4Unews is this washing powder-branded iPod nano.

Americans can enter a competition for an orange Tide logo-ed nano as part of a fund-raising initiative for very-good-cause, the St. Bernard Project, to help rebuild homes for families in New Orleans.

Maybe we're just being brand snobs here but would you want your design-icon music player covered in logos for household cleaning products?