Although vehicle manufacturers aren't the first place you'd look for mobile phones, that may be about to change as Hummer are planning to launch a new range of devices.

Modelabs Group, which is a Customized Design Manufacturer, will design, produce, market, and distribute a line of mobile phones and accessories under the Hummer name.

What exactly does that mean? Modelabs says that the devices will help to build the "distinct Hummer lifestyle" by being durable with a rugged design.

The mobiles and their matching accessories are expected to launch in the second quarter of this year in Europe, Russia, and North and South America, presumably because the brand is best known in these markets.