When I was young, rubber bands were good for two things, making balls and firing it at people. It seems however that the Japanese have other ideas.
Too cute for words, the Animal Rubber bands come in two collections - Zoo and Pets.
Pets as you would expect, are cats, dogs, ducks, tortoise, rabbits and for some reason pigs.
The Zoo pack meanwhile includes a elephant, rhino, kangaroo, giraffe, ostrich and a hippo.
According to the picture on the site, the rubber bands promise to retain their shape after use and come in a variety of bright colours.
Priced at 315 Yen, we can't seem to fathom whether or not the company ships internationally.