Gwen Stefani and HP make the Photosmart R607 Harajuku Lovers Digital Camera
HP has teamed up with Gwen Stefani to offer a custom-designed HP digital camera. Designed for her fans, the limited edition (only 3,000 produced) "HP Photosmart R607 Harajuku Lovers Digital Camera by Gwen Stefani" is styled in turquoise and white with maroon-colored accents, including hearts and Japanese kanji and katakana characters. The camera will retail for $249 and features a host of stylish extras, including a carrying case and charms designed by Gwen herself.
Fans can also get a peek at the HP Photosmart R607 Harajuku Lovers Digital Camera by Gwen Stefani in action as it is prominently featured in Gwen's new No. 1 music video, "Hollaback Girl."
"I started Harajuku Lovers because I wanted to design something more creative than a standard merchandise line. So we decided to launch a fashion and accessories line based on the same Japanese influence as my album 'Love. Angel. Music. Baby.'," said Stefani. "A camera is clearly a modern day accessory so I thought, 'Why not design a unique, stylish version of it?' So we added it to the line, and it's super-kawaii ('super-cute' in Japanese)."
The camera's accessory package includes an authenticity card verifying which number of the 3,000 cameras made the individual owns, a stylish case and charm designed by Stefani, a wrist strap with a heart-shaped charm, and a DVD with Gwen Stefani video, audio interview, wallpapers and more.
The HP Photosmart R607 Harajuku Lovers Digital Camera by Gwen Stefani is an ultra-compact, 4.1 megapixel camera that features HP's innovative Real Life Technologies such as adaptive lighting technology, panorama preview mode for capturing panoramic shots, in-camera red-eye removal to instantly eliminate red-eye without a PC or software, HP Image Advice and HP Instant Share.
Unfortunately the camera will not be available in the UK.