adidas to launch Robbie Williams tracksuits

I'm loving adidas instead

17 October 2006 16:04 GMT / By Chris Hall

Robbie Williams has become something of a cultural icon and even in his earlier Take That days, he could be seen wearing adidas clothing. Now things are set to move to a higher level with the launch of the Robbie Williams adidas tracksuit.

adidas and Robbie Williams have enjoyed a formal relationship for several years. Robbie recently approached adidas to investigate the possibility for some custom made adidas tracksuits to feature in the visuals of his latest album campaign. adidas was happy to enter into this project with him, which resulted in the production of the tracksuits worn by Robbie Williams on the cover of his "Rudebox" album.

The three different tracksuit styles will go on sale on the morning of Friday, 20th October as a very limited edition. The outfits are available in men and women styles and are sold exclusively at nine adidas Originals stores worldwide. Those stores can be found in Hong Kong, Berlin, Cologne, Zurich, Copenhagen, London (Earlham Street), Amsterdam, Lille and Barcelona.

This collaboration is the result of mutual respect grown over the last years.