30 September 2011 18:48 GMT / By Dan Sung
If you’re reading this before 4:45pm GMT on Sunday 2 October 2011, you’re a Spurs fan and you happen to own either an Android or Apple smartphone, then you’re in luck. Pocket-lint’s App of the Day is not something exclusive to you, but you’re going to get some very nice half time entertainment if you remember to download before the home leg of the North London Derby.
Should you not be a member of the group above, then, fear not, it’s still worth a download. So, fingers on the trigger all the same.
Aurasma Lite
The "Lite" part of the Aurasma Lite app rather cheapens it but, given that there’s currently no paid version of Aurasma out there, then you can rest assured that your free download - which this is - is fully featured. So, what the hell does it do, you might be asking yourself.
Aurasma is an augmented reality browser platform that uses your mobile phone’s camera to examine pictures from the outside world; it searches for images and patterns that it can match up with images and patterns that it has logged and recorded up in the cloud on the Aurasma servers. Once it makes a match, the servers then send down whatever video or stills image content associated to play on your phone's screen.
In the case of Spurs, the club’s sponsor this year happens to be Autonomy which owns Aurasma. So what both Tottenham and its sponsor have organised is that if you hold your phone’s camera up to the Aurasma shirt logo at half time on Derby Day, you’ll get a load of footage of the best goals scored by Spurs in the Premier League so far this season. Thanks to Spurs’s 4-0 demolition of Liverpool the other weekend, it won’t be such a short video after all. Whether there will be the opportunity to add on any more after the first 45 minutes against Arsenal remains to be seen.

Beyond the football, what makes Aurasma Lite quite a nice app to have on your phone is that it offers something more than your run of the mill AR browser. Not only is it possible to consume AR in certain places, but you can actually create AR tags for your friends as well. These are known as "Anywheres" in Aurasma speak.
You take a picture of an image that you’d like to create an Anywhere around. In the case of Spurs, it’s the Aurasma logo but it can be anything with a vaguely distinctive pattern. There’s a little bar at the bottom of the screen that indicates how well the object in your viewfinder is going to work before you snap it.
Once you’ve got that sorted, you can choose a still or video clip to associate with it by selecting one from your phone’s image library or taking a look through the Blinkx video search engine and all of the 35 million hours of footage therein. Arrange the angle at which you’d like the content to appear and then you’re done. All that’s left is to share your Anywhere with friends via Facebook, Twitter, SMS or email.
In practice, it doesn’t work perfectly but it’s not at all bad. The key is to create a really good tag pattern in the first place, so make sure to pick something clear and distinctive. The camera app doesn’t always start up properly either but, as with most AR stuff, it’s a decent start.
Quite how the system will manage to stand up at White Hart Lane under the strain of 35,000 people giving it a go at the same time, when it’s barely even possible to send a text message at half time at a football game in the UK, will be interesting to see.
Check out our best apps for the football season 2011/2012
Android apps, iPhone apps, Aurasma, Aurasma Lite, App of the day, Tottenham Hotspur, Football, Augmented Reality, Apps



Draw Something tips and tricks from the pros Zynga, gamers, artists, and cartoonist tell all
Best Android navigation apps Get home safe
Best Android music apps Time to listen
APP OF THE DAY: Angry Birds Space review (iPad / iPhone / Android / Mac / PC) Piiiiiigs in Spaaaaaace
APP OF THE DAY: WhatsApp review (Android) Instant message, cross platform
Is Facebook about to buy Opera to create own Facebook browser? EXCLUSIVE: Pocket-lint source tells us "yes"
APP OF THE DAY: The Weather Channel review (iPhone / iPod touch) Tonight for the first time, just about half-past ten...
Mazda CX5 2.2 TDI AWD A very zoomy SUV
Which smartphone is best for the sun? Screens for the Summer
Jony Ive: Next Apple product is our most important and best work yet Better than iPod, iPad and iPhone?
Batman Nokia Lumia 900: Limited edition phone heading to UK Who are you? I'm Batman
Dragon's Dogma Adventure time
Tom Clancy’s Ghost Recon: Future Soldier Roger likes a Tango at 12 o'clock
Porsche 911 Carrera (991) 2012 pictures and hands-on WANT
Canon EOS 5D MK III It's a hat-trick
Robert Moog Google doodle best yet, even better than Les Paul Synthesizer synthesiser
British Gas turns Team GB swimming stars into superheroes Aquanauts assemble
APP OF THE DAY: Mini Motor review (Android, iPhone and iPad) Top-down. Top app.
Microsoft Office coming to iPad and Android tablets this November A change of heart?
Toshiba AT300: The quad-core 10.1-inch ICS Android tablet UPDATE: Pricing unveiled
Olympus OM-D E-M5 review
The compact system camera to beat all others?
Nokia Lumia 900 review
Is big beautiful?
HTC One V review
V for victory?
Huawei Ascend G300 review
Big bang for your hundred quid
FIFA 12: UEFA Euro 2012 review
Lacks polish, if not the Polish
Asus Transformer Pad TF300T review
Transforms your money in to a great tablet
Nikon Coolpix P510 review
Does the P510 zoom beyond expectations?
Fujifilm X-Pro1 review
Like a Leica
Volkswagen Beetle Design 1.2TSi DSG review
The bug is back. Again.
BlackBerry Curve 9320 review
A BB for beginners?
Fujifilm FinePix HS30EXR review
Can Fujifilm’s latest put the ‘super’ in superzoom?
HP Envy 14 Spectre review
The Ultrabook that isn't an Ultrabook
The Walking Dead: The Game review
Fleshed out zombie bonanza
Nikon Coolpix S6300 review
Point, shoot and scoot