BBC to get back into games

The likes of Doctor Who and Top Gear ripe for multi-platform gaming experiences


22 January 2010 15:11 GMT / By Amy-Mae Elliott

The BBC's commercial arm is to make a return to the world of games "in a big way" following the closure of its multimedia division in 2005, reports industry news source MCV.

BBC Worldwide is looking for publishers and developers who can turn suitable intellectual properties into games for the Nintendo DS, the Nintendo Wii, the iPhone and even into online games for the likes of Facebook.

The Worldwide department has even hired a former EA and Yahoo exec, Robert Nashak, as executive VP of digital entertainment in order to do so.

Children's brands such as "In The Night Garden" are said to be ripe for DS and Wii games, while Doctor Who titles could appeal to the older child and the likes of Top Gear to the big kid in all of us.

"We are open to conversations with anybody in games about all kinds of business models to see how we can extract more value", MCV quotes Neil Ross Russell, MD of children's and licensing as saying.

"Outside of Disney we have the most well-known line-up of children’s characters around the world".

We will keep you posted on news of forthcoming titles - although it will likely be some time before anything hits shop shelves.

Via: mcvuk.com

Full tags
Gaming, Dad, BBC, Doctor Who, In The Night Garden, Top Gear, Biz, BBC Worldwide, Home Cinema

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