Sony: "PS3 Blu-ray built in for free"
VIDEO: New ad forgets gaming, goes after whiny teenagers
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21 November 2009 6:12 GMT / By Stuart Miles
Sony's latest advert for the PlayStation 3 Slim will push its Blu-ray credentials in the US by telling consumers, possibly looking to buy the console, that really you're paying for the gaming bits and the Blu-ray player is free.
"You get the best Blu-ray player around built in for free", says the Sony man to some punk ass whiny teenager complaining that his grandma is watching Transformers: Revenge of the Fallen.
In December, consumers will have access to the first ever hybrid disc that will feature Sony Pictures' District 9 movie and a demo of God of War 3.
The ad airs in the US next week.
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Gaming, PS3, Advertising, Sony, PS3 slim, Blu-ray, Video game.co.uk, gamestation.co.uk, Amazon.co.uk, play.com, ebay.co.uk
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