Apple cuts price of iPod touch software update

3.1 costs just £2.99

Apple cuts price of iPod touch update

11 September 2009 16:30 GMT / By Amy-Mae Elliott

It seems that low customer take-up could be the reason behind a price cut from Apple for the current version of the 3.0 iPod touch update.

When announced back in March, and then available in June, the then 3.0 firmware update cost iPod touch owners £5.99 in the UK and $9.99 in the US.

Now, the recently announced 3.1 update is priced at £2.99 in the UK and $4.95 in the States.

9to5Mac points to a report from mobile ads firm AdMob which suggested only 1% of iPod touch users accessing its ad network had upgraded to V.3.0 software, compared to 44% of iPhone users.

Splashing out for the 3.1 update - available now - will give users new iTunes Genius features, Stereo Bluetooth, OTA downloads, better search and other improvements.
Related

Via: apple.com

Full tags
Audio, iPod, iPod Touch, Software updates, iPhone, Apple, Software, iPhone 3G

share print story pdf email story

Recommended articles

Search

Loading

Best iPad 2 apps

We detail the best iPad 2 and iPad apps in the app store Which iPad app should you download?

Windows 8

All the features and details of the new Microsoft operating system explained What's new in Windows 8?

iPad 3 rumours

What comes next? We look at the possible features, leaks, images, specs and more

Pocket-lint poll

Q. Will you be buying a PS Vita?

Vote YES Vote NO

» LAST TIME
When asked Will Samsung be making a mistake if the Galaxy S III isn't shown at Mobile World Congress in February? 51% said yes and 49% said no