Pure Fun Pack launches for kids

20 July 2009 13:52 GMT / By Amy-Mae Elliott

Pure has teamed up with Fun Kids and the National Literacy Trust to offer the "Pure Fun Pack".

The thinking behind the pack is based on the claim that listening and interacting to the radio is one of the many ways to develop children's speaking and listening skills.

As the Fun Kids station goes national on DAB for the summer holidays and back to school period, the aim is for kids and parents to listen to the radio together.

The free pack includes a special summer "Pure Fun comic", a "Do not disturb, I'm listening to Fun Kids" bedroom door hanger and stickers specially designed for the Pure ONE Mini portable radio featuring characters such as Angelina Ballerina, Bob the Builder, Fireman Sam and Barney.

The Pure Fun Pack can be ordered from the Pure (www.pure.com/funkids) and Fun Kids websites or by emailing purefun@pure.com and will be available as long as stocks last.