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BT: 50th anniversary of the "curly cord phone"
700-type launched back in 1959
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20 May 2009 11:00 GMT / By Amy-Mae Elliott
BT is celebrating the 50th anniversary of the first appearance of the "curly cord" telephone in UK homes.
The 700-type telephone was launched in May 1959 to "set off the decor of any room and add a discrete note of good taste and luxury you can afford".
At launch BT says the telephones cost £5 and more than 33,000 were ordered in the first 8 months.
Adding to the phone's popularity was the fact the 700-type was available in different colours, including topaz yellow, concord blue, lacquer red, light ivory, two-tone grey - French grey and elephant grey, and two-tone green - aircraft green and forest green.
The cord was designed by the GPO engineering department and based on US-style phones, being curly to avoid tangles.
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