VIDEO: Dell makes a video about Adamo's packaging
"A beautiful experience"
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17 March 2009 10:05 GMT / By Amy-Mae Elliott
Perhaps taking a leaf out of Apple's book, Dell is making much of the packaging that its new "luxury" laptop the Adamo, comes in, even going so far as to make a video about it.
Dell says: "Artful packaging in which the product arrives 'floating' in a clear box with minimal clutter - a beautiful experience for a sophisticated product".
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