17% of US GTA IV buyers were underage

Children as young as 7 get hold of a copy


13 August 2008 12:52 GMT / By Verity Burns

As many as 17% of gamers that purchased Grand Theft Auto IV in Amerca were under the legal age of 17 years old, research has suggested.

In fact, it seems some children as young as seven were able to get their hands on a copy of the game.

The research from Nielsen goes against a recent FTC mystery shopper report that found stores had improved their ratings enforcement.

However, Nielsen suggests its the parents that need to be educated as to the the seriousness of the ratings system, and not buy M rated games (standing for Mature) for their underage children.

"61% of these younger gamers indicated that they purchased the M-rated game themselves, with 39% of the young gamers responding that someone else bought the game for them," said the research.

"Interestingly enough, parents/guardians were pegged as the biggest facilitators for getting the controversial game into the hands of these young respondents, garnering 80% of the response. Friends, siblings and other relatives rounded out the other 20% of the response."

Elsewhere in the report, it also revealed that episodic DLC for GTA IV on Xbox 360 was a factor for people choosing which format to purchase for.

25% of people cited the DLC, while 64% stated that they just preferred the Xbox 360 over the PlayStation 3.
Full tags
Gaming, Xbox 360, PS3, Racing games, Rockstar, Microsoft, Sony, Capcom, Grin Entertainment, Nvidia, Nintendo

share print story pdf email story

Recommended articles

Recommended articles from around the web

Loading

Best iPad 2 apps

We detail the best iPad 2 and iPad apps in the app store Which iPad app should you download?

Best new iPad apps

We detail the best iPad apps in the app store for your new Retina Display Which iPad app should you download?

Windows 8

First Look: Windows 8 Consumer Preview reviewed

The new iPad

The new iPad: Everything you need to know

Pocket-lint poll

Q. Does the Samsung Galaxy S III deliver what you hoped for?

Vote YES Vote NO

» LAST TIME
When asked Would you switch from iOS to Android? 54% said yes and 46% said no