BBC's Red Button celebrates 10 year anniversary

Interactive service marks milestone


7 November 2008 15:58 GMT / By Amy-Mae Elliott

The BBC has announced that it has been 10 years since it launched its first pilot of the Red Button in the UK.

The interactive service now has an average of 11 million people using it a week.

The BBC says it provides audiences with access to the latest news, weather and other general information, while also enabling the delivery of an enhanced experience across major sporting and entertainment events.

To mark the first decade, an array of content is to be launched across the service ranging from sports coverage to Eastenders-themed quizzes and Bob the Builder karaoke.
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