Olympus isn't ditching Four Thirds

Still plan to make more cameras using the format

Olympus isn't ditching Four Thirds. Cameras, DSLR cameras, Olympus 1

12 October 2008 22:38 GMT / By Stuart Miles

Following Pansonic's hint that it wouldn't be developing any more Four Thirds DSLR cameras for the time being, Olympus has contacted Pocket-lint to let us know that it won't be following the same route.

"We will definitely continue to develop standard 4/3 cameras going forward", Mark Thackara, general manager - Marketing Imaging for Olympus UK has told Pocket-lint.

The news is likely to be welcomed by fans of the Four Thirds standard jointly created by Olympus and Panasonic.

Last week in an informal chat with Pocket-lint, Panasonic''s UK MD, Keith Evans, admitted that to try and sell a bigger DSLR camera after telling customers that a Micro Four Thirds system, which is smaller, was good enough, would be hard.

In an official statement to Pocket-lint Panasonic UK said:

"Currently all of our resources have been concentrated on developing the Micro Four Thirds system. Although this will continue to be the focus of our efforts in the short term there is nothing to stop us developing Four Thirds cameras in the future, if the market requirement exists."

We will keep you posted.
Full tags
Cameras, DSLR cameras, Olympus

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