Sony Ericsson to close flagship UK store
Non-profit-making shop to shut
1 October 2008 16:46 GMT / By Amy-Mae Elliott
Sony Ericsson's only UK high street store is due to be closed down, as it's not making the company any profit.
The High Street Kensington outlet was opened in November 2006, in a joint venture with Carphone Warehouse, but is due to shut just 2 years later, before the end of this year.
The failure the very first Sony Ericsson store in the world means the company now has no plans for any more stores in the UK, or even Western Europe.
Lianne Norry, VP for retail marketing at Sony Ericsson, told Mobile Today: "The market conditions in western Europe don’t make it appropriate for us to open stores here".
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