Say hello to Canon's 1-inch punch, the newly announced PowerShot G7 X. Representing a shift in the company's use of sensor sizes, it's the first compact camera in the Canon lineup to feature a large 1-inch sensor, putting it in direct contention with the Sony RX100 MkIII and other competitor models.
The G7 X is a compact camera complete with a 24-100mm f/1.8-2.8 equivalent zoom lens - again, similar to the lens found in the original Sony RX100 and Mark II models. With an optical image stabiliser and 5-axis shake correction for video capture, it's a lens with plenty of appeal for high-end shooters.
Beneath the G7 X's frame is a 20-megapixel sensor, paired with Digic 6 processor for quality image capture. Paired with a 31-point autofocus system, the PowerShot G7 X also utilises touchscreen input via its 3-inch, 1.04m-dot, tilt-angle LCD screen for added ease of use. The screen can flip all the way upright for those selfie shots, although there's no viewfinder.
Key to the G7 X is its build quality. It's a solid slab of compact camera complete with dials and buttons to make capturing that special shot all the easier. There's a dedicated exposure compensation dial with mode dial stacked above it, while a lens control ring handles other settings such as aperture values.
Embodying the latest in tech, the G7 X also houses Wi-Fi and NFC for easy pairing with smart devices to share images or utilise the app for remote control functions via those devices. Full manual controls, raw capture, burst shooting up to 6.5fps and video capture up to 60fps all also feature.
It looks like Canon has finally got on board with the smaller-scale-large-sensor compact market. And about time. But the G7 X looks like it was worth waiting for.
The Canon PowerShot G7 X will be available in October 2014 for £579.