B&O Play has partnered with Pepsi to produce some exclusive designs of its Form 2i and BeoPlay H6 headphones as part of Pepsi's "Live for Now" Capsule Collection.
The custom B&O Play models will feature artwork from Ricardo AKN, Merijn Hos, Zosen and the UK's professional doodle bomber Hattie Stewart.
Designed to celebrate art, lifestyle and sport, the "Live for Now" Capsule Collection involves a number of partners besides B&O Play, including Original Penguin, Gents, Goodlife, Del Toro and Shut skateboards.
"It's with excitement that we take part in the Pepsi 'Live for Now' Capsule Collection," said Henrik Taudorf Lorensen, corporate VP of B&O Play.
"It is a multi-dimensional campaign covering art, lifestyle and sports - and these elements match well with how we work at B&O Play and what inspires us."
The B&O Play x Pepsi "Live for Now" models will be available from a range of retailers including John Lewis, Selfridges, Amazon and audio outlets from 26 May.
The limited edition Form 2i headphones will cost you £129; the custom BeoPlay H6 will be £329.
You can find more information on the collection at Pepsicapsulecollection.com.