Super Bowl ads 2014: Maserati, Sonos, U2, Radio Shack and more
It's Super Bowl weekend. That means it's time for you to grab a bowl of hot chicken wings, a cold brewsky, and pull up a chair to... your computer. Pocket-lint has rounded up one of the things you can't wait to watch most - 30-seconds adverts worth $4 million each.
It's that time of year when creative agencies and big corporations go crazy, lavishing their cash on ad spots that many millions of people will see, critique and replay for years to come. What's it all for, you might ask? The NFL Super Bowl XLVIII, of course.
This year's Super Bowl will air on Sunday, 2 February on Fox Sports in the US and Channel 4 in the UK. And while some viewers will only want to watch the game unfold live from MetLife Stadium in New Jersey, most others will simply want to tune in to see all the pricey ads.
Luckily, thanks to the glory of the internet, those viewers won't have to watch the entire game just to see the ads. That's because many Super Bowl ad teasers are already online, waiting for you to click play. Be warned: They’re not full ads, but you’ll still get the gist and a preview of what many companies plan to air this weekend.
So here are the best ones we've been able to find so far. Check out each video’s YouTube channel as well, because some of them have secondary ads, behind-the-scenes looks, and extra content for the run-up to the Big Game.
Transformers: Age of Extinction
Need For Speed - The Movie
YouTube Ad Blitz
If you want even more Super Bowl ads, check out Google’s YouTube Ad Blitz channel. It plans to feature teaser commercials ahead of the game. Apart from being a one-stop shop for ads, it will also serve up playoff analysis, custom content from YouTube stars, and post-game voting of favourite commercials.
And that’s it. Keep checking back for more though, because Pocket-lint will continually update this article as more teasers and adverts go live.