Apple airs iPhone 5C 'Plastic Perfected' commercial, the first for its new line

Apple has aired its first television advertisement for the iPhone 5C, ahead of its 20 September worldwide release. Titled "Plastic Perfected," the 30-second spot examines the plastic and colourful build that is the selling point of the iPhone 5C.

"Ring, ring call them up, tell them about the new trends," the song by Sleigh Bells plays over the morphing plastic. 



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