Apple has been accused of shunning innovation of late in favour of delivering what it knows is popular. But with Samsung eating up smartphone sales this year the rumour mill is pointing towards Apple innovating once again. In the iPhone 5S we expect to see a fingerprint reader and maybe even NFC.
But team Matthias don't agree. Their video pokes fun at Apple's ability to rest on its laurels and still be the biggest company in the world. You have to laugh. So ahead of the excitement of the iPhone 5S and iPhone 5C launch at 6pm BST, sit back and enjoy a lighter look at Apple.