Asus pulling support for Windows RT tablets

Asus has said that it is pulling support for Microsoft's Surface RT platform after poor sales.

"It's not only our opinion, the industry sentiment is also that Windows RT has not been successful," said Jerry Shen, Asus CEO, talking to The Wall Street Journal.

Shen said that the company would still offer tablets that use Windows 8, like the Asus VivoTab Smart, but focus on devices powered by Intel instead of ARM.

Windows RT has struggled to gain momentum with customers regardless of manufacturer. The operating system, launched at the same time as Windows 8, is designed to work on ARM-based devices from the likes of Qualcomm and Nvidia and is a pared-down version of Windows 8. Stripping out the desktop and designed for tablets, its biggest problem is that in switching to ARM it had to drop support for many of the software apps people have come to expect from a Microsoft PC.

Even Microsoft's own Windows RT device, the Microsoft Surface, has struggled to sell in the US and around the world, even though the company invested heavily in a huge marketing and advertising campaign.

Recently Microsoft announced that it was to write-down $900m for the Surface tablets in its latest earnings report admitting that sales only equated to $853m.

Like Microsoft, Shen told the WSJ that Asus also took a writedown on its Windows RT tablets in the second quarter, but didn't give a figure.

Asus is presumably likely to recommend you buy one of its many other Windows 8 tablets or laptops instead.



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