Netflix plans a slew of more original content, including documentaries and stand-up comedy
Netflix announced during its second quarter earnings call that it won't be slowing down with original content. The House of Cards and Arrested Development host has plans for documentaries and stand-up comedy specials.
"Beyond series, we will be expanding our Originals initiative to include broadly appealing feature documentaries and stand-up comedy specials," the company wrote to investors. "Netflix has become a big destination for fans of these much loved and often under-distributed genres."
The news for new content comes after Netflix was nominated for 14 Emmys last week, with House of Cards earning nine nominations including Outstanding Drama, Arrested Development garnering three and Hemlock Grove two. "We’ll continue to build on our initial success with Originals as we gain confidence in our ability to use our judgment and data to find projects that our members will enjoy," Netflix said.
In June, comedian John Hodgman (of Bill Gates lookalike fame) released his stand-up special Ragnarok exclusively through Netflix. In addition to comedy and documentaries, Netflix has made it clear it wants to stream over 300 hours of original animated content, having signed an exclusive deal with popular studio DreamWorks in June.
As for second-quarter earnings, which were released on Monday, Netflix said it had added 630,000 domestic subscribers, compared to 528,000 in the same quarter last year; 610,000 international subscribers were also added. Revenues for the streaming service amounted to $1.07 billion, compared to $889 million a year earlier. Even with all that growth, Netflix's subscriber numbers missed what analysts had expected, causing the stock to fluctuate. Netflix now sits at 30 million domestic members and 8 million international members.